News & Insights

E-commerce takeaways from the 2022 Expo
Fellowship’s Client Services Director Matt Johnson and myself were fortunate enough to attend this year’s Ecommerce Expo at London’s ExCel Exhibition Centre. Due to Covid, it’s been three years since the last expo. That may not sound like much but, in tech years, that...

Improving e-commerce product galleries
E-commerce product galleries on most sites have much the same style and elements: Title gallery of photos description “add to basket” area some additional information below. This makes sense. Visitors are used to a certain way of navigati...

Website usability – some valuable lessons
Website usability was a major consideration for a new website we launched for NHS Suffolk and NE Essex Integrated Care Board. After every site launch we hold a post project review and ask ourselves: What worked well for us and the client? What didn’t work so well? Wha...

Running a WordPress security audit in 2022
It’s incredibly important to keep the security of our systems (and, more importantly, the data within them) under constant review. With that in mind, this post looks at how we audit our WordPress website in 2022.

The case for WooCommerce database optimisation
We look at the options to improve the responsiveness of a site that has begun to slow down, focusing on data optimisation of WooCommerce, the most popular e-commerce platform for WordPress.

What are Core Vitals and how do they impact WordPress websites?
A brief look at what core vitals are and how they impact WordPress-based websites. Core vitals are another example of the ever-changing nature of the web and the importance of websites in embracing these changes for the benefit of their users.

Retrospective project: Sea Life website for Merlin Entertainments
Fifteen years on, I can clearly remember this huge project for Merlin Entertainments. It was the biggest website I’d worked on. The brief had some very challenging creative requirements – which was exciting!

Meet the team: Mike
Our latest recruit, Wordpress Developer Mike Onslow, has been with us since November 2021. In that short time, he’s already worked on websites for SaveMoneyCutCarbon, Black Sheep Brewery, Baldwins, Portable Space and Inspire Suffolk. And developed a tool for customers of ...

WordPress 5.9 – what’s new?
WordPress 5.9 was released on 25 January 2022. It offers a taste of what the future holds for the world’s most popular content management system. The Wordpress team isn't afraid to make big changes. The 2018 release of Gutenberg, their “Block Editor”, revolutionised the ...

Retrospective project: flexibletrips brochure and website for Thomas Cook
Intro Back in 2005, Fellowship was made up of just two people – Founder & Director, Darren Hickey (a graphic / web designer by trade) and David Vary, a full time graphic designer. Working from his dining room office wasn’t exactly easy and wasn’t fully disclose...

What does your brand name say about your business?
Successful businesses are strong on branding, a key element of which is naming. Your brand name is often the first impression people get of your business. You need to choose it wisely. Does your choice of brand name project the type of brand you want to be seen as? Is it ...

Interop 2022 – helping developers build even better websites
Earlier this month developers from Apple, Bocoup, Google, Igalia, Microsoft and Mozilla announced a new benchmark for cross browser collaboration. This sets new standards for interoperability, enabling underlying web technology to work in the same way on every browser. This is...

Look out for us looking back
Celebrating 20 Years of Fellowship As we’re celebrating 20 years of Fellowship this year, we’re going to be trawling back through our archives. Expect to see some fun photos of our past premises, plus posts about landmark projects for household names including Thomas Co...

How much business can a WooCommerce website handle?
WooCommerce is one of the most popular E-commerce platforms out there. It has a global market share of more than 21% and an ever-increasing adoption rate. But just how scalable is it? Can it accommodate a shop with 10,000 products? Can it handle high levels o...

Meet the team: Alexander
Digital Project Manager, Alexander Brewis, has been with us since the end of 2021 and has already been busy working on projects for SaveMoneyCutCarbon (SMCC), G&W USA, Watson and Hillhouse, Wilks and the NHS. For SMCC he’s worked on a complex subscriptions project, which...